Give Your Band An Edge By Making It Tech Savvy |
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| By Olivia Sawyer |
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| Are you still waiting for your band to be discovered? You
may be waiting a long time. In this day and age, you don't
wait for fame and fortune to come to, you go out and grab
it. And there are some important tools to making that
happen. A simple first step is to establish a web presence. This can be as simple as building a MySpace page or as complicated as developing your own hosted website. Either way, you should get it done and get it out there so you can direct potential fans to more information. Next, shell out the ten bucks a month to invest in an autoresponder service. This will be worth the investment as it will let you connect with your fans without taking the individualized attention that answering individual emails would require. Have a short promotional video about your band made. This doesn't have to be fancy, but it does have to be fun. And don't forget to put in a link to your autoresponder with a blurb about finding more information by signing up. Posting the video on YouTube is a great way to gain a little exposure. Bands like OKGo have spun simple videos into entire careers. You can do the same thing, making sure to include info about where to get more info about your band. Every web site visitor is a potential fan, so make sure flog your web site as shamelessly as possible. You can even include a plea to visit at the end of your YouTube video. Then you can sit back a wait for the influx of visitors. Remember, each visitor is a potential fan waiting to be converted. Make the most of every email you get through your signup list. Send these folks free music, up-to-the-minute info and maybe even tickets to shows; basically anything to convert them into fans. Bands are made or broken on the power of word-of-mouth, so court it as much as possible. All of this promotion is far from complex. But it is essential. All it takes is a little bit of ingenuity and patience, and that can turn you and your bandmates into pop stars in no time. |
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| Article Source: http://interpret.zar.vg | ||||
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